A lean economy is good for identifying what products consumers need and want. Consumers are looking for variety in beverage products, research shows, and they increasingly are choosing enhanced waters, ready-to-drink teas and enhanced sports drinks.
Baby boomers have specific nutrition needs and healthy disposable incomes, meaning food processors and manufacturers are making the group a high priority. Mars has released its CocoaVia brand, and Cargill has started focusing on products that promote heart health.
The demand for bottled water is still strong among Las Vegas diners, but some restaurants are helping boost awareness of its effects on the environment. Rosemary's Restaurant and Morels French Steakhouse & Bistro are two eateries that offer purified water as a more eco-friendly option.
The Coca-Cola Co., never has revealed its 122-year-old recipe, both for competitive and marketing reasons, but now it's touting the drink's lack of added preservatives or artificial flavors in a new global, multiplatform effort. The campaign from Argentine shop Santo is dubbed "Pemberton," after the Atlanta druggist who was trying to come up with a health drink and developed the recipe in 1886.
Green Mountain Coffee Roasters will invest more than $10 million in a new manufacturing and distribution facility in Knoxville, Tenn. The new facility will produce K-Cup portion packs for the Keurig single-cup brewing system.