Evian Spring Water, the official bottled water of Mercedes-Benz Fashion Week in New York, has partnered with Viridis Luxe, which is creating a line of eco-friendly clothes to be modeled at the show. The two-toned pink dresses, made of braided hemp satin and bamboo cotton, will be auctioned through ShopEvian.com, with proceeds benefiting the Evian Water Protection Institute.

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