Spurred by the financial crisis, users are dialing up financial sites in ever-increasing numbers, with September's U.S. visitor numbers up 30% over 2007, comScore Media Metrix has found. The number of daily U.S. unique visitors to financial sites surged past 30 million on Sept. 29, when the Dow Jones Industrial Average lost more than 774 points, versus the month of August when the number of visitors was below 20 million, according to comScore.

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