Casino, the French retail giant, has launched Cdiscount.co.uk, its first foray into the British market. The site is a British version of its nonfood online discount site, which has been hugely successful. Cdiscount.co.uk will go up against Amazon, Tesco Direct, Play.com, Currys, fashion retailers and others. In France, the site offers electronics, home wares, fashion, leisure and other products.

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