12/10/2008

After two years off the air, the Ronco direct-response marketing company is back, pitching a new Coffeetime Brew System that promises gourmet coffee for 20 cents a cup. The 30-minute infomercials include a series of two-minute spots, and Ronco will introduce the brewer in retail locations in the latter half of 2009.

Full Story:
Brandweek

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