Staples is promoting "dollar deals" -- a move one industry watcher said was unusual for such a chain. But he said it was a better strategy than steep discounts because the company will be able to maintain decent margins.
Customers express their emotions all across the Web via product reviews, blogs and social-networking sites -- and these thoughts often are available for marketers to analyze. By analyzing the cues that consumers post on the Web, retailers can learn about how people's emotions relate to their purchases.
Sue Collyns, chief financial officer at California Pizza Kitchen, has been named to the newly created role of chief operating officer and executive vice president. Todd Slayton, senior vice president of corporate finance and controller, is taking on the additional title of chief accounting officer.