A new Cargill promotion is offering recipe ideas for low-cost meals with ground beef. The company is teaming with retailers on in-store displays as well as an instant-win game for free beef for a year.
Sabra, the hummus brand partially owned by Frito-Lay, is introducing its first national campaign. The print, online and TV effort from StrawberryFrog will bring a twist to the concept of exploring other cultures through food.
Children much prefer X-ray Vision Carrots over regular ones, even though they are the same thing, according to new research. Similar results have been found with adults, suggesting that food names can drive popularity.
General Mills is playing on consumer nostalgia with retro box designs for Cheerios, Honey Nut Cheerios, Lucky Charms, Cocoa Puffs and Trix cereals. The designs, taken from company archives and tweaked only slightly, are selling exclusively at Target stores through March 21.