Winn-Dixie Stores customers can find resources online for preparing Passover meals, including recipes, shopping lists and the location of about 200 stores with a dedicated Passover section. "We've worked with kosher experts and vendors to make sure we are offering the right products, services and information to make preparation easy, allowing our customers to focus on celebrating Passover with their family and friends," said Deborah Shapiro, kosher category manager.
Winn-Dixie Stores' Food Recovery Program provides perishable foods to food banks affiliated with Feeding America. Winn-Dixie started the program as a 10-store pilot in January 2009 and plans to expand it to all 515 locations by the end of April.
Winn-Dixie Stores launched a series of promotions for shoppers using Winn-Dixie Customer Reward Cards. Deals include buy-one-get-one-free promotions, 10 items for $10 sales, and monthly and quarterly specials.