King Digital Entertainment, the developer behind Candy Crush Saga and other games, is expected to arrive on the New York Stock Exchange on Wednesday in a $7.6 billion initial public offering. Analysts are wondering whether the company will be able to sustain its success beyond Candy Crush. "The red flag for this IPO is that King's revenues and fortunes are built on one game," said Michael Yoshikami of Destination Wealth Management.
Google executives have no qualms about killing off services that don't pass muster, or that conflict with Google+, writes Ross Rubin. He suggests that popular Google services such as Picasa Web, Blogger and Google Voice could face the chopping block, or at least absorption into the expanding Google+ empire. "These days, virtually every Google service must either integrate with Google+ or be supplanted by it," Rubin writes.
A Wisconsin communications professor is asking students to "live tweet" to help them better process materials presented in guest lectures. The tool teaches them to gather information, multitask and write succinctly, said Marquette University associate professor Gee Ekechai.
Ad shop Anomaly is showing its entrepreneurial side with a plan to develop a line of cosmetics centered on YouTube star Lauren Luke. The U.K. resident rose to prominence via her YouTube channel, which offers makeup tips.
If online marketers don't create their own easily understandable privacy guidelines for targeted ads, the government is likely to step in with its own regulations, Federal Trade Commission Chairman Jon Leibowitz said at the Reuters Global Financial Regulation Summit in Washington. "From my perspective, the industry is pretty close to its last clear chance to demonstrate" that it set its own rules, Leibowitz said.