Columnist Arnie Weissmann explains how the travel industry is spending so much time defending itself from everything from H1N1 flu issues to criticism of the meeting sector instead of "defining itself." He argues that part of the problem is that travel is promoted through feelings rather than facts. "But there are emotions, and then there are emotions," Weissmann writes. "We're finding that two emotions in particular -- fear and anger -- are more powerful than those typically thought of as positive."

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