6/25/2009

McDonald's CEO Jim Skinner took over during a dark moment for the chain: The company was in turmoil after losing two CEOs in just a year and hysteria over health concerns related to fast food was at an all-time high. Over the past five years, sales have increased by 41% and net income is up 81% -- and he did it by increasing same-store sales, not by fueling expansion. In this Q-and-A, Skinner shares his secret recipe for strategic planning and great talent management.

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