Isabella Knack recently opened Dallmann Fine Chocolate Boutique's second location, which specializes in creating fine chocolate confections. Knack has a long family history in the sweets business; her grandfather opened a pastry shop in Austria in 1954 and her parents continued the tradition. It was while she was working with her father, who specialized in cakes and pastries, that she discovered her love of making chocolates. The chocolates are made in a 1,600-square-foot kitchen and sold in the two retail locations; Knack also offers chocolate-making classes and holds wine- and beer-chocolate pairing events.
JWT has created a TV and online campaign for Trident that seeks to position the gum as a small way consumers can reward themselves, even during bad economic times. The tagline for the effort, whose theme was in development before the downturn, is "A little piece of happy."
Double Dipped, a chocolate maker in Framingham, Mass., offers handmade confections for affairs such as weddings, showers and corporate events. In addition to custom candies, the company specializes in dipped pretzels, cookie sandwiches and fruit.
Grocer's Daughter Chocolate, in Empire, Mich., offers all-natural sweets including truffles, bonbons, dipped fruits and caramels, made with fresh herbs and edible flowers. The company buys its chocolate from a cooperative in Ecuador that uses fair-trade practices.
Ferrero Canada launched a new marketing campaign for its Kinder brand that encourages parents to give "mini-treats" to their children as indulgences. The campaign focuses on building positive parent-child relationships.