7/29/2009

New Spanish-language TV spots for Allstate from Lapiz, the Hispanic agency of Leo Burnett, Chicago, focus on the importance of getting a good return from investing in a trustworthy, established insurance brand. The multiplatform effort also includes a Spanish-language Web site that has been designed in a "culturally relevant way" and a microsite for the Mexican National Soccer Team, which is sponsored by Allstate.

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