TweetMeme, the brainchild of Nick Halstead, aggregates Twitter links and ranks them by popularity, providing a nice filter for the noise on Twitter, Guy Kawasaki writes. He interviewed Halstead to learn more about the site's ins and outs. "We have our own filtering technology that we have spent the last two years developing," Halstead explained. "It takes content in real-time and applies thousands of rules to decide what goes in what category."

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