Kraft Foods' buyout bid for Cadbury isn't just another hostile takeover story, it's a chance to compare two very different models for turning a business around, David Kesmodel and Cecilie Rohwedder write. Kraft's move to acquire Cadbury is the latest phase in CEO Irene Rosenfeld's aggressive growth plan, while Cadbury CEO Todd Stitzer focused on streamlining the company and trimming costs.
Before launching a major initiative, make sure you engage the key players face-to-face, Seth Kahan writes. Big changes don't start with an e-mail from on high: They start with a discussion that respects the organization's hierarchy and allows for feedback.
Confidence in the U.S. dollar could turn out to be next bubble market, if rising inflation and ballooning deficits undermine the confidence of foreign investors holding Treasury debt. Economists say that inflation is all but inevitable, but trimming the deficit and persuading the Chinese to strengthen their currency could help soften the blow.
To attract and retain great talent, companies need to develop their "employer brand," Stefan Stern writes. The best candidates learn quickly to avoid companies with reputations of mistreating their workers, he argues, just as consumers learn not to frequent businesses with a history of poor service. "If, as an employer, you want to bring in the best new recruits you need to offer them something attractive -- and not just in terms of the financial package."