Eighty percent of taste is smell, so scent marketing technology offers an opportunity for food and beverage marketers. The founder and chief marketer of the Scent Marketing Institute says manufacturers and retailers could work together to let consumers have a preview in the store.
Seneca Klassen, owner of Bittersweet chocolate cafes in the Bay Area of California, is so devoted to single-source chocolate that he has started his own cocoa plantation in Hawaii, which should be fully functional in five years. Other gourmet chocolatiers in the area are creating their bean-to-bar chocolates with single-source beans from Venezuela, Madagascar and other parts of the world.
People who maintain weight loss tend to live in homes with fewer TVs and fewer fatty foods on their shelves, researchers say. A study found that people who maintain weight loss had more exercise equipment, and they kept fruits, vegetables and low-fat dairy foods on hand instead of higher-fat foods.
Dove Chocolate partnered with Martha Stewart to create a line of special-edition Dove Promises chocolates for the holidays and Valentine's Day. The chocolates will be available in dark, almond, caramel and peppermint, and will be packaged with holiday tips from Martha Stewart Living magazine.
Sea salt and dulce de leche aren't the only combinations for caramel this fall. NCA's Susan Whiteside says, "Look for lavender and other subtle floral or spice flavors that don't overpower caramel." Recipes included.