1/28/2010

Apple launched its iPad tablet with partners such as book publishers, Electronic Arts and The New York Times by its side, but magazine publishers are still trying to figure out how to sell ads through such devices. Condé Nast is instituting an in-house agency devoted to e-readers, according to the company's president of digital, Sarah Chubb. "You can do some pretty amazing things once you have that palette," she said.

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