After 20 years of competing to win recognition for their frequent flier programs, airline companies say they will miss the Freddie Awards. Publisher Randy Petersen says the awards process has become too time-consuming for his company, and he has no plans to sell off the Freddie brand. "Through the Freddies, frequent fliers had a platform to voice their opinions about loyalty programs in a very public way," says a customer-loyalty executive at Alaska Airlines.

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