Dina Dwyer-Owens, chairwoman and CEO of The Dwyer Group and 2009 IFA chairwoman, describes the attributes that make military veterans excellent prospective franchise owners and the benefits they can expect through the association's outreach program, VetFran. The idea for the program originated with the late Don Dwyer Sr., founder of The Dwyer Group, and today has enabled more than 1,700 veterans to become franchise business owners as the result of franchise systems voluntarily offering financial incentives.

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