The NCA has redesigned its website to make it easier for industry professionals, consumers and the media to navigate. The candyusa.com site includes NCA event information, industry news and legislative issues.
Eric Foss, head of PepsiCo's North American bottling business, met with retailers both large and small during a 100-day tour. Retailers said they want more promotions that combine Pepsi products, for example linking Pepsi six-packs and Doritos in displays and offering discounts when both are purchased.
NCA President Larry Graham says advocating for his industry's interests in Washington, D.C., requires being "very knowledgeable about candy." The offices are well-stocked with sweets, but staffers note they are meant to be eaten in moderation.
Kraft Foods and Hershey both plan to increase their presence in India, bringing their well-known brands to the retail marketplace. Kraft plans to launch its Oreo brand in select cities, while Hershey has completed a national launch of Godrej Hershey's Chocolate Syrup.
Just Born is giving a free box of Mike and Ike Lemonade Blends to customers who donate $1 to Alex's Lemonade Stand Foundation, which supports pediatric cancer research. The boxes will be given at Rita's locations while supplies last.