A proposed bill that would set stricter rules on advertising food and beverages to children has stalled. A preliminary proposal released in December was more restrictive than expected and drew criticism from the food and advertising industries.
St. Louis chocolate maker Bissinger's says it may generate $11 million in revenue this year, a 28% increase over 2009. The growth is being led by its wholesale division, which sells to Whole Foods and other stores and now accounts for about 45% of sales.
The market for fresh convenience foods increased 5% in 2009, according to a study by Packaged Facts. Most fresh convenience foods, defined as ready-to-eat or requiring minimal preparation, are sold at supermarkets and grocery stores, followed by supercenters and mass merchandisers, says the report.
Kraft Foods is said to be in talks with at least three cookie makers in India as it seeks manufacturing partnerships. Sources said Kraft is not likely to establish its own cookie-manufacturing facilities in India in the near future.
Digital coupon events were up 84% in the first half of 2010 compared with the same period a year earlier, according to Kantar Media. "As more manufacturers distribute more digital coupons, it becomes increasingly critical to understand competitive digital promotion tactics to ensure that events break through the clutter to deliver the right offer to the right consumer," said Mark Nesbitt, president of Kantar Media Intelligence.