7/8/2010

Inviting a movie crew into your hotel for location filming might seem like challenge, but it can pay off by generating great publicity and impressing guests. As the manager of Toronto's Royal York hotel learned after serving as a location for a blockbuster Bruce Willis film set for fall release, guests can be wowed by running into celebrities in elevators. And luring a production crew to use the hotel's lobby, restaurants or other facilities can be big revenue generators.

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Hotel Interactive

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