Olam International is betting on Asia's soaring chocolate demand by building a $61 million cocoa-processing plant in Indonesia, its first in the continent. The new plant will have a capacity of 60,000 metric tons and will use Indonesian and West African beans to produce cocoa butter, cake and high-quality powders. The company, which purchases about 500,000 metric tons of cocoa a year, also operates facilities in Ivory Coast, Nigeria, the U.K. and Spain.
At the Barry Callebaut cocoa-processing plant in Ivory Coast, the company will to upgrade its grinding capacity from 105,000 tonnes yearly to 175,000 tonnes. A new factory will be launched to accommodate the additional output.
Nahualli Trading Co. is making Chocolate Seeds with cocoa beans directly from small-scale organic farmers in Ecuador. "By going directly to the farmer and not through a broker, we can build a relationship and ensure we are receiving high quality beans," said owner Paul Mosca.
PricewaterhouseCoopers predicts that spending on digital ads by consumer packaged goods firms will surpass print spending this year. Though online ads offer cost and targeting advantages, many companies are struggling to coordinate digital efforts.
Nestle in the U.K. is launching a campaign for its KitKat brand that includes on-pack augmented reality technology. The brand is teaming with pop group Scouting for Girls, and the augmented reality shows users the group in virtual environments.