Tourism leaders in the Scottsdale, Ariz., area say they are looking forward to better days ahead. Hotel occupancy was strong during the springtime but then plunged throughout the summer, along with revenue per available room, according to Smith Travel Research. The occupancy rate at Scottsdale hotels was less than 43% in July, STR reported. "It's really about how much are you willing to give [on discounting rates]," said Michael Hoffman, managing director at Boulders Resort. Local hoteliers say the sector has become increasingly erratic.