Hulu has officially introduced its premium "Hulu Plus" service at a price point $2 less than originally planned, saying it will give early adopters who already paid the original $9.99 monthly fee a credit on their next bill. Hulu has been aggressively expanding the family of devices that will support the new service, which, according to Hulu CEO Jason Kilar, "is already accounting for a material percentage of Hulu's overall business."

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