Jelly Belly has introduced stand-up gift boxes and mini candy dispensers with tiny scoops for the travel retail market. Also new: A ceramic Jelly Belly Cupcake Candy Dish and a collectible Jelly Belly Bean Tin.
Jelly Belly Candy is planning a mystery-flavor promotion in January and will offer fans a chance at $10,000 if they can guess the flavor. The bean will be sold in specially marked packages and will offer no clue, with only a white color and a red question mark. Consumers will have through July 2013 to enter the Mystery Flavor Sweepstakes on Jelly Belly's Facebook page.
The Rocky Mountain Chocolate Factory says revenue is up 15% for the three months ended Nov. 30, and the company is on track for "the first improvement in full-year, same-store sales since 2007." The company expects revenue to be almost 13% higher in the first nine months of fiscal 2011 compared with a year earlier.
Jelly Belly next month will introduce its Peas & Carrots mix, which includes green and orange jelly beans in apple and orange sherbet flavors. The candies will be in packaging that looks like traditional vegetable containers.
The Friends of Ronald Reagan Sports Park in California is distributing Jelly Bellies to outlets in Temecula, Murrieta and Menifee to celebrate the former president and his favorite candy. More than 6,000 bags of candy were donated by Jelly Belly for the event.