3/2/2011

Doctors have moved crowdsourcing -- outsourcing a task or question to a large, undefined community -- beyond the lounge and specialized online communities to Twitter and other mainstream social media channels. Doctors who want to use open social networking sites to expand a pool of experts should be specific about the topic, admit what they don't know and protect patient privacy, experts say. "There are ways to mask the identity but still divulge all of the clinical information," New York Medical College professor Dr. Howard Luks said. Luks, an orthopedic surgeon, has crowdsourced questions including one for dermatologists involving a relative's rash.

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