4/4/2011

Online ad spending in 2010 emerged for the first time ahead of spending on newspapers in the U.S., putting it in second place, behind television, according to eMarketer data. Meanwhile, the biggest growth in consumer screen time was seen with mobile devices, outpacing viewing time with all other media, and the so-called three screens -- TV, Internet and mobile -- accounted for 71% of total media consumption.

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