Providers of satellite and other pay-TV services, as well as video retailers, face a common obstacle: Consumers have become increasingly price-conscious, according to a pair of analyst reports. "At the low end, customers aren't just choosing between one provider and another. They're often choosing between these services and a third meal," wrote Craig Moffett, the Sanford Bernstein analyst who authored a report on the problem. In a separate report, a Wedbush Securities analyst wrote that consumers are tilting toward less expensive home-entertainment options.

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