Eighty-one percent of parents surveyed said it is "very important" to seek care for children showing signs of diabetes, and 94% said they would seek care for diseases that may cut their child's life expectancy, according to a survey by Missouri-based Children's Mercy Hospitals and Clinics. However, only 54% said it is very important to seek medical care for overweight children. A medical director at the hospital said the findings illustrate a disconnect for parents about the long-term consequences of childhood obesity.

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