Nanotechnology has become the norm in manufacturing and is opening up avenues in myriad markets, writes nanotech executive Scott E. Rickert. "[D]on't worry if you're not an expert. Now, more than ever, it's easy to find one -- in energy, in transportation, in heath care, in consumer goods. Locate yours, then build a partnership, build a plan, build a product -- and you'll be on the front lines of a winning economy," he advises.

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