Staples has acquired Runa, a Silicon Valley startup that brings personalization technology and expertise to the office supply retailer's e-commerce efforts as it works to fend off competition from Amazon. Runa's services include PerfectOffer, which automates personalized offers in real time, and PerfectShipping, which provides delivery estimates and free-shipping offers.
YouTube has launched a paid subscription for premium content to rival Netflix, with 30 channels offering on-demand content for about $3 each per month. Parent Google will use YouTube to host channels created by other providers, rather than the costlier option of directly licensing programming.
Two acquisitions by Groupon point to greater focus on mobile commerce. The daily-deals giant has acquired local data supplier Hyperpublic and Kima Labs, makers of a scanning application and the TapBuy mobile-commerce service. Though Groupon wouldn't comment on how the two companies will figure into its future, a spokesman said the Hyperpublic deal "would accelerate our data efforts."
Groupon has acquired local deals startup Ludic Labs, whose properties include OfferFoundry.com and Diddit.com. Under the transaction, whose terms were not made public, Ludic Labs CEO Brian Totty will helm Groupon's engineering department. Groupon also has moved to a new 12,000 square-foot space in downtown Palo Alto, Calif.