Blogging, using customer testimonials and increasing your company's online presence are top ways to boost small-business marketing, writes Wendy Kenney, author of "How to Build Buzz for Your Biz." Kenney explains these and six other strategies for increasing a small firm's visibility and profits, including remembering to say "thanks." "Set yourself apart from the crowd by taking a minute to make your customers feel important, appreciated, and special, and you'll inspire loyalty and create a relationship that will drive future sales and referrals," she writes.

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