Blogging, using customer testimonials and increasing your company's online presence are top ways to boost small business marketing, writes Wendy Kenney, author of How to Build Buzz for Your Business. Kenney explains these and six other strategies for increasing a small firm's visibility and profits, including remembering to say "thanks." "Set yourself apart from the crowd by taking a minute to make your customers feel important, appreciated, and special, and you’ll inspire loyalty and create a relationship that will drive future sales and referrals," she writes.

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