Brainstorming is often dismissed as a useless tool, but in the right hands it can still be a powerful innovation catalyst, Steve Tobak writes. "If you get the right people in a room, the right leader, the right goal, ask the right questions, and use the right methodology, you'd be amazed what you can come up with," he adds. "I know, that's a lot of rights, but believe me, it can be done."

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