Flurry is adding mobile-application user-acquisition and crash-reporting analytics to its software development kit, which is used by 95,000 developers. The user-acquisition tool will shed light on how much developers are "spending for users on different cost-per-click and cost-per-install advertising campaigns and e-mail marketing campaigns," writes Kim-Mai Cutler of TechCrunch. And crash reporting was the top request of developers polled by Flurry in 2012, GigaOm reports.

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TechCrunch, GigaOm

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