Marco Pereira and Vinny Tavares started Pacific Shore Stones eight years ago, gambling that the pricey granite slabs they import from Brazil will be good enough to sell in the U.S. The company made $26 million last year while more than doubling revenue over three years, a success the partners attribute largely to their understanding of the market. "It's a very different culture down there; it's very relationship-oriented. And the fact that we speak Portuguese -- that we can connect with owners and their families -- helps us reach them on that personal level," Pereira says.

Related Summaries