Social media referrals are a solid way for employers to get the word out about openings, and to attract top talent, writes Natascha Thomson. More than 9 in 10 employers use social networks to recruit employees, with LinkedIn nearly ubiquitous among socially recruiting firms and Facebook finding favor with 2 in 3 such companies, a Jobvite survey finds. Social media combines well with traditional recruiting tactics, such as passive recruiting, she notes.

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