Snapdeal aims to help India's merchants overcome many of the hurdles that have kept online retail at a mere 0.2% of total retail sales. The company, which recently won a $50 million investment from eBay, helps sellers find shipping and figure out other logistics issues to overcome the lack of a national shipping company and guarantees refunds to buyers for any reason, a key point in a country where 85% of transactions are still in cash.

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