Pursuing new revenue, The New York Times is considering whether to open its website to more advertiser-sponsored stories, sources say. "What we're looking at is ways you can use journalistic storytelling techniques in how you could present a narrative for our clients without misleading or confusing the reader," Todd Haskell, an ad vice president, said in an interview. In another digital move, The Times has re-engineered its mobile website, the first redesign since the site's debut in 2006.

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