Google's Admob Ads, Millennial Media, Apple's iAd, Flurry and InMobi are the top 5 mobile-advertising companies, according to an analysis by VentureBeat. However, VentureBeat says its list, which consists of 10 companies, is only a preliminary effort that focuses on display ads. The list will evolve in response to reader surveys to develop a more nuanced picture of which firms dominate the field of mobile advertising.

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