7/8/2013

Augmented reality is growing at a rapid pace and presents an opportunity for advertisers, according to an ABI Research survey. Developers will invest $670 million this year into developing AR applications, and that will increase to $2.5 billion in 2018, with cloud-recognition research caught up in the trend. But privacy issues loom as the primary concern about the technology, and Google is responding to congressional worries with FAQs on how it is addressing the issues, Laurie Sullivan writes.

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