7/22/2013

IKEA fans will be able to envision the retailer's products in their homes with IKEA's augmented-reality application used in conjunction with their 2014 catalog. Designated products in the catalog "will be able to be in a sense photographed or lifted off the IKEA catalog page and superimposed in that location in ... their own living room," said Marty Marston, product public relations manager at IKEA U.S.

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