An online video of TV celebrity Kim Kardashian's so-called vampire face-lift stayed popular long after the episode aired, and some providers say media coverage has driven more business. The procedure ostensibly helps stimulate cell growth using the patient's own blood to rejuvenate skin color and texture, but some plastic surgeons question whether it works. "In the medical world and the plastic surgery world, there is great suspicion that this is nothing more than a marketing strategy and not true science," plastic surgeon Barry Eppley said.

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