AT&T will become the presenting sponsor of this year's 13th annual Tribeca Film Festival, ending American Express' 12-year tenure as the top supporter of the Manhattan festival. AT&T is also sponsoring the festival's "hackathon" and will build a mobile application to track festival news and information. The sponsorship builds on AT&T's existing Manhattan customer-outreach efforts, such as offering free Wi-Fi in parks and installing free charging stations around the city.

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