Moving into a fancy new building may seem like a natural part of business expansion, but the process is fraught with peril, writes Steve Blank. Making the move can be a distraction, and, if you aren't careful, it can harm the startup culture you have worked so hard to create. "If the management team is thinking they've made it, the new building is just symptomatic of a company heading for a crash," he cautions.

Related Summaries