9/9/2013

Danone has partnered with Coupons.com to offer its first e-coupons for the brand's Activia, Shape, Actimel and Oykos yogurt products. "Integrating coupons within our eCRM activity enables us to reward our loyal customers directly and drive on-going product trial for all of our yogurt brands," Danone CRM Manager Esme Rodger said.

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