9/6/2013

The U.S. retail sector is on top of the digital ad spending chart and is likely to remain there at least through 2017, per eMarketer. Retail is expected to contribute $9.42 billion this year, 22.3% of the total digital ad spend, a share that should slip only slightly as the sector spend spins up to $13.5 billion in 2017. Financial services, automotive and telecom should remain in place behind retail for the remainder of the forecast period.

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