Google+ has followed Facebook's lead by making its users' public posts embeddable on third-party websites, as it seeks to extend the reach of Google+ content. The social network also unveiled expanded author attribution, "a feature that ties an author's web article or blog post to their Google+ profile," Kurt Wagner writes. Seth Sternberg, director of Google+ platforms, wrote in a blog post that "We want to make it easy to expand your audience across the web."

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