A large body of research has found that having women in leadership positions can be good for business, with companies that implement more equal gender distribution reporting 30% better IPOs, writes Ekaterina Walter, co-founder of Branderati. Companies can help more women get to the top by providing mentoring opportunities, implementing effective family leave policies and encouraging successful women to share their stories, she writes. The drive to create more women leaders "is essential to continue, not only for the benefit of women, but for the health of the economy in these tough times," she writes.

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